OK, so after I posted this morning about Lady Gaga I started feeling guilty for saying nothing about the passing of Michael Jackson. I don't know how it's relevant, other than I think as someone responsible for being current on pop culture I should have probably mentioned the passing of the King of Pop on my blog before posting shiny neon rave bracelets from Lady Gaga. I have mixed feelings about him for sure with all that little boy love and such, but that wasn't what kept me from posting. I guess I'm just kind of thinking he has existed outside reality for so long that maybe his death doesn't seem real to me (btw, to read some funny postings about death visit The Bloggess: http://thebloggess.com/). Again, that last link is probably not appropriate. I do love the man's music and he clearly has influenced a lot of the sounds and talent we've seen over his lifetime, as well as broken down racial barriers. Thank you, Michael, and I'll be sure to post more about you after I play the Matching Game with my five-year-old son who is tugging on my leg right now. But, you'd probably approve of that distraction.
Saturday, June 27, 2009
OK, I've got a bit of an addiction right now to Lady Gaga. Ben, please no comments here. It's quite serious...and could be battling for the number one spot over my Starbucks obsession. My addictions are a bit different than most in that what appeals to me goes beyond product into marketing expertise. Starbucks, hands down, has led us into the coffee lair through brilliant marketing strategy. I won't talk about that here--there are hundreds of books you can read on that subject. Let me rather turn to our new popdiva, Gaga. I just happened to visit her site this morning http://www.ladygaga.com/splash.aspx and found Lady Gaga gear. A batwing hoodie, retro shades, stickers and this glow braclet...we're brainstorming some gear over at Oxford Communications and this just cements it for me.
Wednesday, June 24, 2009
Could it be? As local farming and home gardening become the new darlings of food creation, is the canned good on the outs for good? Ad Age is reporting a loss in market share during the recession. http://adage.com/article?article_id=137436 This is significant when compared with depression-era adherence to the canned good. Maybe, just maybe, our palettes have evolved beyond tomatoes in tin?
Thursday, June 18, 2009
My five-year-old son, Dylan, is trying to learn the alphabet. You can tell he is raised in a creative house because his "Apple starts with A" is a sleek, silver number on a glass desk, not the red one you can eat the neighbor kid across the street is referencing. What's interesting is that he is inverting the phrase..."A starts with Apple," as if the entire English language was founded on Apple design principles. I love Apple as much as the next guy, but this kid reveres the brand.
Check out this amazing Apple App wall that pulsates every time someone buys an app: http://is.gd/YjqQ. Dylan's head would explode if he saw this!
Sunday, June 14, 2009
Have you all spent some time on Twitter? It's super simple conversation. I think I'm in love. In my line of work those who converse best win. Share of voice. Thought leadership. Messaging. Ugh. At the end of the day, all we want to do is get the point across simply, succinctly and with emotional impact that will change the way people behave. I've always been drawn to people who are direct or quick witted. If you're direct with a quick wit, please tweet @gretchenramsey. So in thinking about pop culture, I realized some of the best lines are tweets:
I love you.
You had me at hello.
Buy one, get one free.
I'm thinking Twitter will lead to less copy, as our desire for prose wanes. Less copy. I love you.